
India’s cricketing duo Virat Kohli and Rohit Sharma have turned their shared nickname, 'Ro-Ko,' into the centerpiece of a lighthearted new advertisement, blending humor with their long-standing camaraderie ahead of the upcoming ODI series against Sri Lanka. The ad captures their playful banter, including Rohit’s signature use of 'woh' to reference teammates—like KL Rahul, Ravindra Jadeja, and Shubman Gill—while Kohli joins in with visual cues to match the inside jokes.
The timing of the campaign is notable, as both players have now transitioned to ODIs as their sole international format, following their retirements from T20Is and Test cricket in 2024 and 2025, respectively. Kohli previously acknowledged the nickname’s appeal, noting its simplicity for broadcasters to promote their return, especially after their strong performances in India’s recent ODI series victory over the West Indies.

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