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Titans fire three executives, including the V.P. who oversaw the uniform change

The Tennessee Titans have made sweeping changes to their front office, parting ways with three key executives just months after unveiling a controversial new uniform design. Among those let go is Erin Swartz, the senior vice president of brand marketing who led the team’s rebranding effort, alongside senior vice president and chief revenue officer Adam Nuse and vice president of creative Charles Jensen.

The moves come as the franchise prepares to open its new stadium next season and secure Super Bowl LXIV in 2030, though the team’s on-field struggles—including back-to-back 3-14 campaigns and a dismal 0-4 start this year—may have influenced the shake-up. In a statement, the Titans announced plans to hire an executive vice president and chief business officer to oversee revenue, marketing, and communications, signaling a restructuring of leadership ahead of the franchise’s future ambitions.

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