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Deion Sanders has drawn criticism for wearing red-tinted eyewear in a promotional video for Blenders Eyewear, a choice that clashes with the long-standing Colorado Buffaloes tradition of avoiding the color red due to historical rivalries with Nebraska. The advertisement features Sanders in his office at Folsom Field pitching the new shades, a move that contradicts the strict "no red" policy he previously emphasized to his players and even enforced against staff members like Darrell Colbert Jr.
during Super Bowl festivities.
The controversy highlights a perceived disconnect between Sanders' commercial ventures and the program's heritage, with critics noting that the red and gold color scheme also mirrors that of Florida State. While Sanders may view the shades as a nod to his former team, the San Francisco 49ers, opponents argue that respecting the legacy established by figures like Bill McCartney is essential for the team's identity, regardless of current scheduling changes.

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