Photograph: David Rogers/Getty Images

‘We want the best league in the world’: Bath’s Bruce Craig on 16 years at the Rec

Bruce Craig, co-owner of Bath Rugby, reflects on the 16-year journey of transforming the club’s ambitions into reality, acknowledging the challenges that exceeded initial expectations. Despite the slow pace of progress, Craig emphasizes the value of persistence, describing the evolution of his role from an enthusiastic newcomer to a seasoned figure deeply familiar with the complexities of professional rugby.

He highlights how the sport’s intricacies differ sharply from his business background, where outcomes are often more straightforward to achieve. The experience has reshaped his perspective, framing the club’s development as a multifaceted puzzle requiring patience and strategic adaptability.

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